The new Future Center opened at the start of 2018 bringing together a multi disciplinary team of 50 creatives in a think tank environment developing and designing future mobility for the Group, focusing on customer needs and trends in Asia. Peter Ortlieb, Head of Design, brings a wealth of experience in the China market to this role, he was Head of FAW-Volkswagen Design in Changchun under the leadership of Simon Loasby for the last five years.
Together with a 50 strong team of creatives he was responsible for developing China specific concepts and production models for the Volkswagen brand. Peter’s career journey started within Volkswagen Design as a Clay Modeller in 2003, followed by studies at the Magdeburg Design Institute for Transportation and Industrial Design.
Before returning to Volkswagen in 2012 he worked for EDAG and as a Freelancer for different companies in Design, Modelling and Visualisation.